MPP and Beyond

It is massively difficult for small vendors to differentiate themselves in crowded markets, such as email security. The only chance for a small vendor in an overcrowded market is to focus on niches.

For a long time I was trying to make MPP all things to all people which made new customer acquisition almost impossible. Now that MPP has been out for a few years it is becoming clear which niche markets we serve.

Service Providers - SP’s love MPP because we provide a unique solution to build the infrastructure of their email filtering services. We support the email servers (sendmail, qmail, postfix, exim, sun java messaging server, cgp) and their OS’s (linux, fbsd, solaris, os x). We support dynamic provisioning of services with our LDAP enabled policy-engine and we allow them a good array of services (antispam, antivirus, archival, content filtering and more). We can work with open source engines but also offer great commercial support. SP’s that are smart enough to try Cloudmark never turn back.

SME - MPP provides a great integrated email security solution for SME’s who prefer a software solution to the junky appliances that promise the world. We have a great high-end appliance with IBM, the System p5 Network Email Security Express Solution as well.

Mac OS X Server - We have the best email security solution for Mac OS X server customers, period. Much better than the weak open source solution that Apple hobbled together, sorry guys.

So here are our niches. Let the others fight over the enterprise in the battle of exaggerations that so many email security companies fight.

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